Ben Zhou, CEO of Bybit, has shared his insights on the evolving crypto & blockchain landscape as we step into 2024, emphasizing several key areas of growth and innovation.

Crypto & Blockchain: Decentralized Finance (DeFi) Takes Center Stage

Zhou views DeFi as a revolutionary change in the financial sector, characterized by its unparalleled decentralization, efficiency, and accessibility. He notes that Bybit is actively contributing to this shift by enhancing its platform with multi-wallet functionalities and providing straightforward access to a range of decentralized applications and services. This initiative, part of “Bybit Web3,” aims to simplify the interaction with DeFi for users, aligning with Zhou’s vision of crypto’s value in decentralization and his commitment to democratize financial services.

Central Bank Digital Currencies (CBDCs) as Emerging Assets

Zhou expresses interest in the rise of CBDCs on public blockchains, viewing them as a transformative development in the digital economy. Bybit is exploring the integration of these digital currencies into its platform, with the aim of introducing them to a free and global market. This could potentially redefine how currencies are valued and exchanged, marking a significant shift in digital financial transactions.

AI Trading Becomes Standard Practice

Another area where Bybit is at the forefront is the integration of AI with blockchain technology. Bybit has already incorporated AI into its trading tools, offering sophisticated trading bots to its users. Zhou believes that the combination of AI and blockchain will significantly boost the efficiency and adaptability of blockchain networks, opening up new avenues for business insights and strategic decision-making.

Exploiting the Growth Potential

Looking ahead, Zhou emphasizes the importance of nurturing a knowledgeable workforce to drive innovation in this rapidly evolving sector. Bybit has been expanding its team globally, aiming to support the next phase of crypto adoption. In 2023, Bybit significantly increased its presence in the spot crypto market and maintained a leading position in derivatives and global crypto trading volumes.

Bybit, established in 2018, ranks among the top three cryptocurrency exchanges by volume and boasts a user base of over 20 million. It offers a professional platform featuring an ultra-fast matching engine, continuous customer support, and multilingual community engagement. Bybit is also recognized for its partnership with the Formula One Oracle Red Bull Racing team, the reigning Constructors’ and Drivers’ champions.